News and Articles

In the fast-evolving short-term rental (STR) industry, staying ahead means embracing technology that simplifies operations, maximizes revenue, and creates unforgettable guest experiences. With the global STR market projected to hit $256.3 billion by 2030 (11.4% CAGR, Grand View Research), 2025 is a pivotal year for hosts to leverage tech trends like AI automation, smart home solutions, and eco-friendly innovations. Inspired by Keith Cunningham’s The Road Less Stupid, which asks, “What’s the cost of inaction?” this guide explores the top STR tech trends for 2025, helping NSTRA hosts avoid costly mistakes, boost cash flow by 20-40%, and allow us to support a $50 million Foster Village for timed-out foster youth with Mickey's House Foundation in Arizona. Guided by faith and compassion (Luke 1:37), let’s dive into the tools to grow your STR and make a difference!

Why Tech Matters in 2025

The STR landscape is more competitive than ever, with 80% of Airbnb’s top markets facing regulations ...

As a short-term rental (STR) host, your entrepreneurial journey is fueled by vision, hard work, and financial savvy. One often-overlooked factor that can make or break your success? Your credit score. In 2025, a strong personal credit score is more critical than ever, influencing not just your ability to secure loans or mortgages but also your STR business’s growth, from purchasing properties to accessing vendor services. Whether you’re launching your first rental or scaling to a portfolio, understanding and managing your credit—both personal and business—is essential. Here’s why your credit score matters and how to leverage it to thrive as an STR host, with NSTRA resources to support your financial strategy.

The Growing Importance of Credit in STR Businesses

Credit scores, once limited to mortgages and car loans, now permeate nearly every aspect of financial life, including running an STR business. A 2024 Experian report notes that 78% of small business owners rely on personal credi...

As a short-term rental (STR) host, your team—cleaners, maintenance crews, virtual assistants, or marketing specialists—is the heart of your business, delivering the seamless experiences that earn 5-star reviews. But when team members prioritize individual goals over the collective mission of creating unforgettable guest stays, morale can falter, communication can break down, and quality can suffer. The solution? Foster a culture of gratitude and teamwork. By recognizing each person’s contributions and uniting around a shared goal, you can transform your STR operation into a thriving, motivated unit that delights guests and drives success. Here’s how to boost team morale in your STR business using gratitude and teamwork strategies, tailored for 2025.

Why Gratitude and Teamwork Matter for STR Hosts

A cohesive, appreciated team is your STR’s greatest asset. According to a 2024 Gallup study, high employee engagement boosts productivity by 23% and reduces turnover by 66%. For STR hosts, t...

As a short-term rental (STR) host, your team—whether it’s cleaners, maintenance crews, virtual assistants, or guest communication specialists—is the backbone of your business. Without their dedication, you couldn’t deliver spotless properties, seamless guest experiences, or consistent 5-star reviews. Yet, in the fast-paced STR world, it’s easy to focus on bookings and guest satisfaction while overlooking the people who make it all possible. With economic uncertainties, remote work trends, and competitive job markets in 2025, retaining your team is more critical than ever. High turnover disrupts operations, increases costs, and risks guest dissatisfaction. Here are five proven strategies to keep your STR team engaged, loyal, and motivated, even during difficult times.

Why Team Retention Matters for STR Hosts

Your team is your greatest asset, turning your property into a welcoming haven for guests. According to a 2024 Gallup study, companies with high employee engagement see 23% higher...

As a short-term rental (STR) host, you’re not just running a business—you’re stewarding a calling. Many Christians wonder if pursuing ambitious goals, like growing a thriving STR business, conflicts with God’s plan. On the contrary, Scripture encourages us to chase our dreams with faith, trusting that God has planted those desires in our hearts. By aligning your STR goals with divine purpose, you can achieve success that glorifies God while delivering exceptional guest experiences and financial rewards. Drawing on biblical wisdom and practical strategies, this guide will help you discover God’s plan for your STR business and crush your goals in 2025 and beyond.

God’s Promise for Your Success

Scripture offers clear encouragement for pursuing your goals. Consider these passages:

• Jeremiah 29:11 (NIV): “For I know the plans I have for you,” declares the Lord, “plans to prosper you and not to harm you, plans to give you hope and a future.”

• 1 Chronicles 4:10 (NIV): Jabez cried ou...